Wednesday, September 12, 2007

What Is So Bad About That?

Bras Don't Support Bouncing Breasts, Study Finds

By Jeanna Bryner, LiveScience Staff Writer

Whether women are said to be flat-chested or big-busted, ordinary bras fall short when it comes to supporting bouncing breasts, a new study claims.

And during exercise, women's breasts bounce more than previously estimated, moving a vertical distance of up to around eight inches (21 centimeters) compared with a past maximum measurement of six inches (16 centimeters).

The bouncing, in some cases with breasts weighing 20 pounds or more, can prove painful and damaging to the limited natural support system.

While brassieres have evolved throughout history from body-binding corsets to cleavage-enhancing "miracle" bras, only recently have researchers injected a dose of science into the design of undergarments that go beyond conferring a more "perky" look, the researcher says.

"It is only recently that bra design has turned to science," said study author Joanna Scurr, a biomechanics professor at the University of Portsmouth in England. "There was no research. It’s like designing a car or kitchen equipment without first thinking 'what is the purpose of this?'"

Scurr will present her research this week at an annual meeting for the British Association of Sport and Exercise Sciences in Bath.

Read the rest of the article at LiveScience.

(The real problem is that they are not accepting any more applications for researchers. I already checked.)


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